Common Price Match Questions and Scenarios
Common questions and real-world scenarios that help explain how price matching usually works before ordering.
Last Updated: January 2026
If you are considering requesting a price match, it is normal to have questions about how the process works in specific situations.
The scenarios below reflect some of the most common questions raised before placing an order and explain how these situations are typically assessed.
I Have Found the Same Product Cheaper Elsewhere. What Should I Do?
If the same product is available for less at another UK retailer, contact us before placing your order.
Please provide:
- The retailer’s name
- The product details, which must be like for like
- A link to the retailer’s product page
- The total price, including VAT and delivery
This allows the price to be reviewed and confirmed before checkout.
The Retailer Includes Free Delivery. Does That Count?
Yes. Delivery costs are taken into account when reviewing a price match request.
When comparing prices, the following are reviewed:
- The total price, including delivery
- Any additional charges required to complete the purchase
If delivery pricing differs between retailers, this may affect the outcome.
The Product Name Is Different but Looks the Same. Can It Be Matched?
Sometimes the same product may be listed under a different name by different retailers.
In these cases, checks are made on:
- Brand and model details
- Size and specification
- Materials and construction
If the products are identical and genuinely like for like, the request may be considered.
The Retailer’s Price Is Part of a Bundle. Am I Eligible?
Bundle offers that include additional items are not always directly comparable.
If the retailer’s price includes:
- Free gifts
- Additional products
- Bundled services or add-ons
This may affect whether the offer can be matched, as the total value may differ.
What If the Retailer’s Price Changes?
Price match requests are reviewed using the retailer’s price at the time of assessment.
If pricing or availability changes while a request is being reviewed, this may affect the outcome.
Price drops that occur after an order has been placed are not eligible for price matching.
Can I Request a Price Match After Ordering?
No. Price match requests must be submitted and confirmed before placing an order.
Once an order has been placed or delivered, price matching is no longer available.
Why Outcomes Can Differ Between Similar Requests
Even when requests appear similar, outcomes can differ due to:
- Changes in pricing or stock availability
- Differences in delivery charges
- Product specification differences
- The timing of the request
Each price match request is reviewed individually using the information available at the time.
Still Need Help?
If you are unsure how your situation applies or want to check before ordering:
- Visit our Contact Us page
- Use Live Chat for quick answers
- Speak to our Customer Support Team
- Visit one of our UK stores for in-person guidance